Jambo, Habari, Hello everyone. My name is Lissa Marang’a. The reason I have joined Face of Kenya UK 2014 is because I am passionate about my country and especially how it is perceived by the world.
What is in a name? If you ask me ...... Everything! I fully understand how important reputation is to a person, an organisation and even a country. In the global village that we now live in, reputation couldn't be more important if we are to see our economic growth maintain a steady upward trend.
There's no doubt that Kenya continues to gain credibility around the world year on year. Like any nation we suffer set backs and require attention to progress in many areas. I believe there's still a lot to be done to get us to where we ought to be.
With a background in journalism I have experienced the power of the media in moulding opinions the world over. As part of my Masters Degree in Multi Media Journalism, I wrote a thesis on the negative reporting of Africa by the western press. One of the conclusions confirmed that we need to protect our name/reputation/brand!
I believe that the Face of Kenya UK 2014 will provide me an opportunity to correct any false perceptions, positively push forward the Kenyan brand and showcase the wonders of which Kenya is inherently proud.
Born in Malindi, I lived and breathed the Kenyan experience for over 20 years before relocating to the coastal town of Bournemouth in the UK. I visit my parents in Nakuru annually to where they have retired. By holding a solid understanding of the two very different worlds I confidently feel that Kenya has a lot to offer the world.
As the face of our great Kenyan nation in the UK, I will represent the true image of Kenya. From the offset I will roll up my sleeves and assist Brand Kenya to the standing within the world it rightly deserves. Your support in achieving this incredible opportunity is warmly appreciated.
ASANTE .. THANK YOU.